Event Management Articles, Event Management Tips, How To

Financing and Managing Your Event – The Must Knows

Published on: February 19, 2013

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Managing an event, sounds simple, doesn’t it? Truth is, it can be one of the most challenging things to do in life.

Believe it or not, unless events are organized with proper planning, things can go wrong at any stage. Event planning starts from the very beginning. The first headache is to arrange finance. How do you decide on the finance for the event? What if you do manage to get an estimate of the money that is needed but it turns out that you are short of finances? You would have to look out for sponsors for the event then. Here are some must knows which will help you organize an event:

1. Plan early, use the time – Know and calculate your finances properly. If it is a commercial event, you need to search for sponsors. The preparations should ideally start at least a couple of months before the event.

2. Know the basics – Plan out the main motive of the event. You need to know why the event is being organized in the first place and have a clear approach and plan out the event in its minutest details. Organizers should be clear about each other’s roles. If you have to give presentations during the event, make sure that everything is perfect from before.

3. Approach early – If you are intending to call someone special over for the event, remember to approach them early. If it is a celebrity you are looking to bring in to the event, chances are that they will have the dates booked. Approaching them as early as possible will give you a better chance to have them for the event.

4. PromoteEvent management does not only mean to manage the event but it is also about promoting it. You need to send out invitations to people as well as promote the event on social media sites. Promoting the events on Facebook or Google pages can help draw in more audience especially if you are hosting an online event. An effective way of promoting the event could be sending out press releases. Press releases are a great way to promote an event and every event should have one. You can even approach media houses to cover your event.

5. Be Confident – There is no definite rulebook that can be followed for all events. You need to be confident in what you are doing and plan well. Even if something does go wrong during the event you need not be too perturbed. Every event can have one of those times when a small thing goes wrong, the essence is that the event as a whole should go right. So stop fretting on what went right and try avoiding what could go wrong!