Event Management Articles, Event Management Tips

Hosting a Webinar Event

Published on: October 6, 2012

Lately there has been a lot of hype about webinars but what exactly is a webinar? For those of us who are not that tech savvy, a webinar is very similar to a conference only that it is held via the internet. The name webinar is a derivative of the word “web” and “seminar”.  A webinar has the potential for large conferences that can reach out to audiences who are not able to attend in person, business presentations and even tutorials. These web-based conferences are very interactive; allowing for live question and answer sessions, chats as well as polling. All the audience will need is a computer and an internet connection. Many event Malaysia companies are now catching on to this trend of conferencing as an addition to their list of services.

How to host a webinar

A webinar is hosted when there is a space limitation for audiences or the host would like to reach a wider audience globally. Hosting a webinar is very similar to holding a conference or seminar with the exception of advanced technical knowledge of the internet and webinar tools. The host of the webinar also saves on other auxiliary costs such as expensive locations, transportation and catering.

Event management companies who have the capabilities of internet knowledge will find it easy to organize such events and the inclusion of an event management system makes it all the more simple. The event planning for a webinar is less complicated and can be easily managed with an event solution.

Webinar tools – there are service providers who include webinar specific services and packages. The advantage of using these providers is that you will be able to target a wider audience through customized webinar invitations, attendance registrations as well as follow-up services via polling, comments and surveys.

Essential features of a webinar – includes a stable internet connection that can accommodate a VOIP service. The more stable the connectivity, the smoother the presentation on screen without lag and interruptions. Screen sharing is another essential feature so that your audience will not require downloading prior to viewing the webinar and this also facilitates easy interchanges between presenters in a webinar.

Venue – a webinar does not require a fancy location or venue. Most webinars are held in small meeting rooms with the proper setup to reflect a professional ambience and these can be done in the host’s conference or meeting room. You will require video cameras, audio visual equipment as well as s seating setup that is appropriate for the webinar.

The advantage of hosting a webinar event is that you can record the sessions for use on corporate websites and attendees who have missed it can still view the webinar online at anytime. Since everything is rather high-tech these days including a webinar, it also makes sense to use an online event management solution to help you in keep track of your work flow in the planning for such webinars!

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